Mastering Data Analytics: Unveiling Insights

Empowering Strategies Through Comprehensive Data Insights

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Image depicting a rocket soaring upward, representing Novello Agency's service prowess in propelling client success and achieving ambitious marketing goals.Image depicting a rocket soaring upward, representing Novello Agency's service prowess in propelling client success and achieving ambitious marketing goals.

Platform-Powered Analytics Proficiency

Our analytics service harnesses a range of platforms for comprehensive data insights.

From fundamental tools like Google Analytics and Google Optimize to sophisticated solutions such as HotJar, Google Tag Manager, Wicked Reports, Triple Whale, Google BigQuery, Microsoft Azure, and Amazon Marketing Cloud (AMC), our diverse toolkit enables deep data exploration across various dimensions.

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Empowering Startups, Scaleups, and Fortune 500 Brands to Grow

Driving Strategic Decisions

Our analytics responsibilities cover pivotal aspects, from user acquisition and retention to subscription and churn analytics.

We specialize in understanding customer dynamics, distinguishing between new and returning customers, and assessing customer lifetime value (LTV). Additionally, we provide in-depth analyses of A/B test results and leverage advanced techniques like heatmaps, user polls, and user recordings to decode user behavior. These insights steer strategic decisions, empowering tailored business strategies for your growth.

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Empowering Growth Through Expertise

Forge new growth horizons leveraging our top-tier partnerships and seasoned expertise with powerful tools.

Our distinctive approach: Efficient, Data-Driven, Scalable

  • Google Analytics
  • Google Optimize
  • HotJar
  • Google Tag Manager
  • Wicked Reports


  • Triple Whale
  • Google BigQuery
  • Microsoft Azure
  • Amazon Marketing Cloud (AMC)
  • User Acquisition and Retention Analytics
  • Subscription and Churn Analysis
  • New vs. Returning Customer Analytics
  • Customer Lifetime Value (LTV) Analysis
  • A/B Test Result Analysis
  • Heatmap, User Poll, and User Recording Analysis

Case Studies

Novello-fied through the joy of our delighted partners!

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Our process

Our distinctive approach: Efficient, Data-Driven, Scalable

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1. Strategy

Custom plans pave your success path, detailing every step for achieving tailored objectives.

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2. Execution

Expertly implement plans, ensuring tangible results align perfectly with your envisioned goals.

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3. Iteration

Continuous refinement drives ongoing success, enabling adaptation, growth, and sustained performance enhancements.

Why novello

Elevate Your Brand with Novello

Novello delivers results-driven marketing solutions tailored to your brand's unique needs. Our innovative, data-backed strategies guarantee impactful growth that resonates with your audience. Choose Novello for a transformative marketing experience that propels your business forward.

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Data Tactics

Crafting strategies rooted in robust data analysis for precision-driven campaigns.

Measured Impact

Delivering quantifiable results through data-backed campaigns for tangible growth outcomes.

Iterative Focus

Constantly refining approaches through data insights for adaptive growth strategies.

Targeted Refinement

Refining campaigns with data precision, ensuring maximum impact on your audience.

Testimonials

Hear what our amazing customers say

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"As a startup founder, I was initially hesitant to outsource our growth to an agency. However, novello's team, composed of experienced pros who have been in my shoes before, quickly put my fears to rest. They bring technical knowledge, flexibility, and creativity needed in today's competitive landscape. What sets novello apart is their commitment to delivering results and process-based, data-driven approach. Their expertise in data-driven marketing has allowed us to make more informed decisions and pivot quickly to stay ahead of the curve."

Samantha Yung
Co-Founder and COO at lukop.app
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As a 70+ year-old business in the area rug industry, we were skeptical about the impact of digital marketing. Relying on traditional word-of-mouth, we feared it might be an ineffective investment. However, novello comprehended our business model and swiftly generated a consistent flow of new leads and business prospects, all while managing our ad spend efficiently. Acquiring B2B clients at such a rapid pace has been a game changer for us.

Aurora Di Valeri
Owner at Ace Rug Workroom

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